Tuesday, December 24, 2019

The Crucible and Goody Proctor - 1124 Words

Crucible: Questions and Answers. Act 1 1. Who is the leader? How would you describe Mary Warren in relation to the other girls? Abigail is the dominant figure in charge of the girls, making her the leader. In relation to the other girls, Marry Warren is very aware of the consequences and would like to avoid getting in trouble with the elders, therefore she tries to pull herself away from the girls. 2. What have the girl done to violate Puritan codes and could explain their behaviour? How does Tituba figure in this event? The girls had danced naked in the forest, which goes against the codes, this leads to the accusation of them attempting witchcraft in the forest with the help of Tituba. Tituba has background knowledge on witchcraft†¦show more content†¦The shift of power is evident when MW’s dialogue gradually extends throughout the act as she replays what is going on in court, her knowledge of the current events give her power. Initially the argument between JP and MW had started due to MW ignoring JP’s orders of her to stay at home, this starts the shift of power, and JP is intimidated and frustrated at his inability to take action . 2. What other ‘symptoms’ can be added to the Act 1 list of ‘evidence’ that the devil has invaded salem? Suspicious behaviours, sending out spirits, and flying are all â€Å"evidence† that the devil has invaded the minds of the inhabitants of Salem, but also not remembering the 10 commandments are another source of ‘evidence’. It is common Puritan Knowledge to know these by heart, if you do not, then you are very likely doing something wrong. Working on Sundays and not attending church consistently is also another negative notion that can be linked to witchcraft. If you do any of these things, you faith is not legitimate and there is a chance you made a pact with the devil. 3. What is you Impression of Elizabeth Proctor by the end of Act 2? Of reverend Hale? Elizabeth is a true wife and is willing to forgive JP as long as he breaks the ‘promise’ that he unknowingly made with Abigail. She has strong beliefs and is a strong character. She knows her morals and can judge other accordingly. Hale is starting to empathise with the ProctorShow MoreRelatedThe Crucible By Arthur Miller1063 Words   |  5 PagesIn the English dictionary, there are three definitions of the word crucible. One is a metal container in which metals are mixed and melted. Another is a severe test. But the third definition, and the one that I think fits the best for this book, is a place or situation in which different elements interact to create something new. In my mind, this fits because all of the characters had their little grudges and dirty secrets. But when all those seemingly little things interact, they formed somethingRead MoreThe Crucible By Arthur Miller811 Words   |  4 Pages While The Crucible, by Arthur Miller, is only a four act play, it still resembles the format of a five act play. The five-act structure evolved from a three-act structure, which was made famous by Roman Aelius Donatus. Donatus came up with three types of plays: Protasis, Epitasis, and Catastrophe. The five -act structure helped to expand the three act structure, mainly made famous by Shakespeare through his many tragedies. Even though The Crucible contains only four acts, it still has the commonRead MoreThe Destruction Of Salem By Arthur Miller1558 Words   |  7 PagesArmania Heckenmueller Mrs. Hagerty H English II 2EF 11/23/15 The Destruction of Salem Through Greed and Vengeance in The Crucible During the time The Crucible was set, the community of Salem was awry. It did not have the solid characteristics of what a healthy town should look like. Instead there was no trust between people, everyone was watching out for only themselves, and most of the townspeople were turning their backs on the disastrous deeds of the court. The people of Salem feel like they haveRead MoreTheme Of Destruction In The Crucible By Abigail Williams711 Words   |  3 PagesThe main cause of the destruction in The Crucible is Abigail Williams. From the beginning Abigail has shown no mercy except for herself, from accusing others to bringing a McCarthyist shadow over the whole village. Abigail starts off in the play trying to get rid of Elizabeth Proctor, as she is madly in love with John Proctor. By doing what was feared during that time; witchcraft. With being caught and Betty Parris unconscious, she quickly starts forming her lies. Left and right she is throwing incriminationsRead MoreThe Crucib le By Arthur Miller1063 Words   |  5 PagesIn the english dictionary, there are three definitions of the word crucible. One is a metal container in which metals are mixed and melted. Another is a severe test. But the third definition, and the one that I think fits the best for this book, is a place or situation in which different elements interact to create something new. In my mind, this fits because all of the characters had their little grudges and dirty secrets. But when all those seemingly little things interact, they formed somethingRead MoreThe Crucible - Theme of Revenge1414 Words   |  6 Pagestheme of revenge throughout his play is Arthur Miller in ‘The Crucible. There are different characters in this play that carry this theme of revenge, Abigail being one in particular, as she seeks revenge against Goody Proctor. This is due to Goody Proctor firing Abigail from her job after she had found out Abigail had had an affair with her husband. This seventeen-ye ar-old girl also has an endless capacity for dissembling. John Proctor, Reverend Parris, and the Putnam’s are also characters in theRead MoreThe Crucible By Arthur Miller1100 Words   |  5 PagesThe Crucible is a 1953 novel written by Arthur Miller. The play is a fictionalized take on the Salem witch trials that took place in the Salem Massachusetts, between 1692 and 1693, one of the nation s worst cases of mass hysteria it resulted in the execution of twenty people. Miller wrote the play to reflect McCarthyism during the cold war when the U.S congress began to blacklist accused communists. Miller himself was later accused of possibly being involved in the communist party. Throughout theRead MoreThe Dramatic Effect of the First Act in Arthur Millers The Crucible1154 Words   |  5 PagesThe Dramatic Effect of the First Act in Arthur Millers The Crucible The Crucible is set in Salem in 1692. It is about a group of girls who are accused of witchcraft by the people of Salem, and they are put on trial for it. The story is centred on a man named John Proctor who is a farmer in the town, and it is about his affairs, his everyday ones and his sexual ones. There are many themes in The Crucible, deceit, religion, fear, guilt and the evading of peoples privacyRead MoreEssay Compared To The Crucible736 Words   |  3 PagesIn Arthur Miller book, â€Å"The Crucible† the government accused people of McCarthyism and during the red scare people were accused of communism. During the years of 1692-1693 people accused of witchcraft were hung by the jury with no remorse. The comparison between the two is that Arthur Miller wrote a play to compare to the Salem Witch Trials. Within The Red Scare if people were accused of being a communist then they would be blacklisted. When blacklisted you would lose your job and become pretty muchRead MoreThe Effects Of Hysteria In The Crucible1489 Words   |  6 Pagesfor. Hysteria is a major leader in past and present day society when it comes to how people act and think in different situations. The Crucible provides great examples with how hysteria can affect a group of people. Back in Salem, Massachusetts 1692, hysterics swept the town, creating storms of emotion. Everyone is wondering, what to do? What to think? In The Crucible, Arthur Miller uses the effects of mass hysteria to reveal his purpose of using it in his writing, how society at that time reacts to

Monday, December 16, 2019

Environment Obligation of Chevron Corporation Free Essays

Corporate Environment Obligation: An examination of the performance of Chevron Corporation Nowadays, increasing customers worried about the negative effects that large companies put on environment especially some energy industries. Chevron Corporation is one of largest multinational energy corporations in the world which has branch offices in more than 100 countries. It is engaged in all the aspects of gas and crude oil, which include exploration, production, marketing, chemicals manufacturing and so on (Chevron Corporation. We will write a custom essay sample on Environment Obligation of Chevron Corporation or any similar topic only for you Order Now n. d. ). Although Chevron produce energy to power economic growth of America, even the whole world, the environmental problems it caused has aroused great public concern. This essay analyses the environmental contamination caused by Chevron Corporation operation, specifically in two cases: environmental atrocity in the Ecuador and Brazil oil spills. On the other hand, it describes some positive measures that Chevron takes to protect the environment which is focus on the following areas: protecting the environment, respecting biodiversity and preserving freshwater resources. The case against Chevron Corporation In order to satisfy the tremendous oil demand of America, Chevron drill for more oil in other countries all over the world which heavily harm the ecosystems and communities in many countries such as Africa, South American and other nations. As a frontrunner in energy industry, Chevron also wants to gain more profit. For example, despite of the economic recession in 2008, Chevron still planned to increase total revenues by 25%, which is approximately $263 billion US Dollar. Chevron was concerned with environmental practices and business coincidentally, leading to huge environmental damage in some countries especially in Ecuador where the largest environmental lawsuit took place in the world. Early in the 1960s, Chevron began to prospect oil in Ecuador. It got a lot of money and then ran, leaving many environmental problems in the country (Julie, S. 2009 ). On February 28, 2011, Chevron Corporation was fined over $19 billion dollars by Ecuadorian Court because the oil and gas operations severely damaged the Amazon rainforest in Ecuador (Mark, W. 011). There are a lot of evidences showing Chevron destroy the Amazon rainforest in Ecuador. In order to reduce cost, Chevron dumped more than 18 billion gallons of poisonous waste into Amazon waterways during 1964 to 1990. These waste caused seriously environmental pollution to six indigenous groups in Amazon rainforest and at present, one of them is extinct and other five groups lost majority of their ancestral lands. Chevron also abandoned a large quantity of waste pits which are filled with noxious sludge that contain carcinogens like benzene and chromium VI to Amazon forest. In the past few decades, these toxic substances migrated into soils, groundwater and stream that are the main source of drinking water for local residents. The toxins may cause reproductive problems, immune system damage, nervous system impairment and a number of other health problem to human beings ( Chevron’s Top Ten Lies: Chevron’s Ten Biggest Lies About the Ecuador Suit. n. d. ). In 2011 December, Chevron Corporation was imposed a fine of over $10 billion by Brazilian federal prosecutors due to environmental contamination caused by oil spill in northeastern coast of Rio de Janeiro state. The crude oil began to leak on 7 November caused by underestimating the pressure in an underwater reservoir which led to oil rush up a bore hole of a drilling platform and then ran into seabed around it. The oil spilled out from more than 7 narrow fissures at the bottom of the sea. Finally, the oil leak was under control until the end of November but there was still some residual oil seeping from the crevices. In addition, Chevron Corporation lack of environmental planning and management. According to an investigation by the attorney general’s office, Chevron did not have the capability to control the pollution that was caused by the spill of about 3000 barrels of oil. Chevron was criticized harshly by the petroleum regulatory agency and local ministry because it did not share the oil spills information at the beginning and did not have any emergency equipment to deal with such situation on hand. (Brazil Sues Oil Giant Chevron For $10. 85 Billion Over Offshore Leak. 2011). The case for Chevron Corporation On the contrary, Chevron Corporation continuously optimizes its operating processes to reduce waste and pollution and to preserve natural resources as well as environment. In 2007, Chevron has developed an Environmental, Social and Health Impact Assessment (ESHIA) process to evaluate new project for health and environmental impacts. ESHIA process is used to minimize the serious negative impacts and to enhance the benefits when a project is being planned, operated and decommissioned. Stakeholder engagement is the most mportant aspect to this process throughout the life of a project. EDHIS has already been applied for about 700 capital projects all over the world, for instance the Frade Field in the Campos Basin offshore Brazil. Chevron Brasil is cooperating with Federal University of Rio Grande to research the species and distribution of marine mammals like dolphins and whales in Frade Field area. The purpose of this project is to identify and monitor the congregation area of dolphins and whales and establish the conservation areas ( Environment. 2011) Diversity ecosystem plays a significant role in sustainable development by providing necessary economic benefits to the whole society and human beings, like clothing, food, fuel, shelter and so on. However, the natural biodiversity in most area of the world is under serious threat in modern society. Chevron is committed to preserve the biodiversity of the environment (Biodiversity Statement. 2011). one of the most successful example is Salak Project of Chevron. The Gunung Halimun Salak National Park is the largest primitive forest in Indonesia which is quite near from the nation’s capital, Jakarta. The main task of Chevron in Salak is to produce energy to support the economic growth of Indonesia. At the same time, Chevron is working closely with park rangers, local farmers and international wildlife groups to preserve some endangered animals in the area, like hawk eagles, leopards and gibbons. Through this project, Chevron proves to the public that environmental protection and energy production can coexist peacefully (Delivering Energy, Respecting Nature. n. d. ). Fresh water is a basic economic and environmental resource. As an international corporation, Chevron recognizes that preserving useful water is necessary to their business and communities. Because of this reason, an integrated freshwater management strategy was developed by Chevron to enhance the water management process throughout the whole company. Also, a global position statement on fresh water was developed to emphasize this significant resource. In Kem County, Chevron cooperated with the Cawelo Water District, providing the local farmers water for agricultural. Water is one of the most important byproduct of the steamflooding technology which Chevron use to coax crude oil from underground. In California, Chevron collaborated with two water treatment plants to reform ponds which were used by Chevron before. The new use of the ponds is to prevent sewage from flowing into San Francisco Bay during large storms (Environment. 2011). Conclusion Overall, the behavior of Chevron Corporation to the environment has been amalgamated. On positive side, Chevron developed the ESHIA process to evaluate new project which minimize the negative impacts to environment. At the same time, Chevron always combines biodiversity considerations into their ESHIA process when evaluating a project or make a decision. In their Salak Project, Chevron protects the endangered animals in the area while they are producing energy. The project could also benefit different stakeholders, such as the local farmers, and encourage them to protect the environment. In addition, Chevron commits itself to preserving freshwater resource, so an integrated corporate freshwater management strategy as well as a global position statement on fresh water was developed to protect this critical resource. However, in order to get tidy profit, Chevron leaves huge environmental problems to a number of countries. There are many evidences showing that Chevron did not perform the social responsibilities to environment. In Ecuador, Chevron dumped a large quantity of poisonous waste into Amazon rainforest which seriously damage the ecological balance in that area. In addition, some waste they abandoned contains carcinogenic chemicals which may lead to reproductive problems, immune system problem to local residents. Public expect that the activities of Chevron do not harm the environment as much as possible. However, driven by the huge interest, the company contaminate natural environment to a large extent. Also it is shown that Chevron lack of environmental planning and management. In the Brazil oil spills, Chevron did not have the capability to control the pollution caused by oil spill. Even though Chevron was heavily fined as a punishment, the environmental problems it caused can not be solved. The negative environmental effects of Chevron Corporation far outweigh its positive impacts, resulting in an unsatisfactory environmental effort. References: Biodiversity Statement. 2011. http://www. chevron. om/globalissues/ environment/ biodiversity/ (accessed March 22, 2012) Brazil Sues Oil Giant Chevron For $10. 85 Billion Over Offshore Leak. 2011. http://articles. businessinsider. com/2011-12-15/news/30518769_1_oil-drilling-brazilian-officials-leak (accessed March 22, 2012) CHEVRON CORPORATION. n. d. http://www. texaco. com/trust-texaco/ chevron-corp. aspx (accessed March 19, 2012) Chevron ’s Top Ten Lies: Chevron’s Ten Biggest Lies About the Ecuador Suit. n. d. http://www. texacotoxico. org/eng/node/278 (accessed March 21, 2012) Delivering Energy, Respecting Nature. n. d. http://www. chevron. om/stories /#/allstories/salakrespectingnature/producingenergyrespectfully/ (accessed March 23, 2012) Environment. 2011. http://www. chevron. com/globalissues/environment/ (accessed March , 2012) Julie, S. 2009. â€Å"60 Minute† exposes Chevron’s environmental atrocity in the Amazon. http://matadornetwork. com/change/60-minutes-exposes-chevrons-environmental-atrocity-in-the-amazon/ (accessed March 20, 2012) Mark, W. 2011. Aguinda v. Chevron Corporation – Environmental Justice or Sham? http://www. acoel. org/post/2011/04/15/Aguinda-v-Chevron-Corporation-Environmental-Justice-or-Sham-. aspx (accessed March 20, 2012) How to cite Environment Obligation of Chevron Corporation, Essay examples

Saturday, December 7, 2019

Social Media Marketing On Brand Loyalty-Free-Samples for Students

Question: Discuss about the advantages and disadvantages of using Social Networks in Business. Answer: Introduction Lin et al. (2014) depicts that social network resembles of a network that enhances the social interactions and personal relationships. In recent time, this interaction can be obtained from a dedicated website that allows different stakeholders to communicate with each other by sharing messages and information in form of both audio and visual (Chen 2013). This is known as social media marketing strategy that is adopted by marketers. The prime advantage from social networking is gaining valuable customer insights, effective brand awareness and loyalty, provision of rich customer experiences and real- time communication (Erdogmua and Cicek 2012). However, Alexander et al. (2016) argues that social networking consumes much time in navigating and managing the intricacies in every medium and accurate details regarding the products and services of the organization. This assessment illustrates the advantages and disadvantages of using social networks in business. The scope and objective of relevant journal articles were taken into consideration in order to carry out the comparative analysis of the selected articles. Moreover, the gap and conclusion drawn in each selected article will also be mentioned in this assessment. Discussion Social media and brand loyalty Erdogmus and Cicek (2012) mentioned that maintaining brand loyalty is the major concern of the marketers from conventional time to contemporary period. In order to accomplish the same, they use different medium through which effective brand loyalty can be attained and social media marketing one of the recent means for obtaining this objectives. In the article, The impact of social media marketing on brand loyalty, Laroche et al. (2013) said that brand loyalty influenced by offering of relevant and popular content in social media, appearance on various platforms and offers on social media and this is the major objective of this research paper. Lin et al. (2014) also depicts that the advantage of social network is that they can channel into much larger channels that cannot be gained through traditional channels. Another factor that drives the customer loyalty is better communication with the organization as customers are likely to talk about, recommend or purchase a company's products after they have developed their engagement with the organization. The media that are mostly referred by the customers are Twitter and Facebook (Laroche et al. 2013). Marketers also emphasize more on making relationship and connection rather than focusing on selling products and services. The gap in this article is that this research paper is not based on any organization and random respondents are collected for data collection. Thus, business strategies taken by a company cannot be drawn properly. Apart from the brand loyalty, customer engagement and effective buyer-seller relationships can also be attained if implemented properly. In this research also it is said that close relationship can be built effectively that not only drives the sense of loyalty in the customers but it also allows the marketers to built buyer- seller relationships. Zhang et al. (2017) also mentioned that presence of customer service and support ensures the effectiveness of social media in business. Moreno-Munoz et al. (2016) also depicts that it allows business people to clear the queries of the customers that makes more people to engage with its organization. Zhang et al. (2017) on the other hand mentioned that in conventional time that is 1990- 2000, call centers were there on behalf of every organization, who answers to all the queries of the organization. In the year 2000- 2010, telephone, IVR, E-mail services, SMS are developed that ensures multi- media customer interactions, whereas, after 2010, social media has replaced the conventional contact centre channels with social networking (Moreno-Munoz et al. 2016). It is also mentioned that all the relevant details are present on the internet sources like companys website and in their social media sites and that ensures the transparency regarding the business policies and information. This helps the customers to gain trust and remain engaged with the organization. However, Moreno-Munoz et al. (2016) also argues that trust is important in gaining customers attraction but due to the presence of social media, the role integrity of sellers and customers started to blur. Chen (2013) furthermore highlight that marketers follow customer engagement cycle for ensuring their associability and social media marketing allows them to do so. This cycle comprise of seven components- connection, interaction, satisfaction, retention, commitment, advocacy and engagement. Image 1- Customer engagement cycle (Source- Fulk and Yuan 2013) Compared to the first article, this research shows that social network provide connection that allows them to find desired customers through internet. Marketers develop their websites information with products details in several platform that make customer to remain connected with them. The social networks channels are two types- customer community/forum and external social media sites (Sivertzen et al. 2013). The former channel signifies the companys website and the latter channel resembles the Facebook, Twitter, YouTube, Instagram and Pinterest. Van Iddekinge et al. (2016) explains that this enables the ability of the organization to listen to their customers first prior to make any concluding statement. Social media or networking provide accurate details of their business operations that leads to satisfaction. Van Iddekinge et al. (2016) on the other argue by stating that sometimes marketers lower the quality and quantity of the material shown in the websites. The prime reason for the same is that the products cannot be assessed physically and hence the quality cannot be assured during the order placement. The fifth and the sixth level of this cycle are commitment and advocacy that resembles long-term relationshipsand sharing their experiences regarding the products respectively. All these factors help organization to obtain customer engagement through social network. Social networking and business The research paper initially highlights the gap compared to other papers that not much research has been done in context of health- care sectors. The benefits of using social networking are- effective interactions with general public, more available and tailored information, accessibility to health information, public health surveillance, gaining peer and emotional support along with potentiality to influence health policy on others (Moorhead et al. 2013). Health- care managing authorities can also broadcast video and audio excerpts on social media so that every individual can easily understand the information given. These video can also contains conferences with health experts and instructions on treatment and medication for particular kind of health adversities (Moorhead et al. 2013). Thus, communication in real time at a very cost effective way is the rime benefits of using social networking in a business. Zhang et al. (2017) portrays that since social media allows people to comme nt and response regarding their experience to health issues. Individual can easily access the data from companys website and other medial blogs to compare and ask relevant question directly to the organizations doctors. However, in this research article, some limitations are found like- quality concerns that lack reliable and accurate information regarding the health information. Moreover, Moorhead et al. (2013) also highlight that the authors, who wrote the information regarding heath factors on social media are often unidentifiable and that results in lack of trust on online available information. In addition to that, operating medical business online is not a professional way of doing business as e-mail is not considered as an official medical record. Furthermore, there are several risks in operating business like- security breaches and disclosure of personal information and this result in poor customer trust and ineffective brand recognition (Hohenthal et al. 2014). The gap present in this research article is that it focuses on specific population groups- patients group and minority group. Moreover, only the secondary data is taken into consideration which highlight that recent data on using social media to perform business are not available that lacks in accuracy for obtaining the research result. It can be also said that compared to first article, this article focuses on a sector that is health- care sector and it also highlights the limitation of social media also that is absent in first research article. Global perspective of social network In this context, Jamali et al. (2016) mentioned that the importance of social media comes in picture after global business suffers from crisis. The article To Be or Not to Be in Social Media Arena as the Most Cost Efficient Marketing Strategy after the Global Recession highlights that marketers opts for an alternative solution after they have faced global recession in 2008 and after that it has become the most preferred marketing driver. After the U.S. firms faced crisis, marketers opts for social network for their business promotion as it is easy to target audience through internet facility. Jamali et al. (2016) also examined that benefits of social networking is also witnessed through new products positioning and formulation of unique product mix. Another advantage of social media is to create a brand via community of customers and it accelerates communication among the customers and marketers. The research also shows that majority of respondents stated that they refer social media sites to get information on a company and for passing the information to known acquaintances. Image 2- Response on most visited site to get information on a company and source through which they as the information (Source- Jamali et al. 2016) Schaupp and Belanger (2013) also mentioned that social networking also drives purchase intent of the customers. This medium is beneficial for the on-line group since this platform provides them cross- selling opportunities. However, the disadvantages in this perspective are that there is no direct communication between the marketers and customers (Belanger et al., 2014). Schaupp and Blanger (2013) argues that social marketing is a great innovation for content discovery and people also use this medium more as it is free and easy to use and access. Thus, considering all these factors that drives customers to get aware regarding an organizations initiatives, products and services details, social networking helps companies to attain more customer during recession and hence considered as a powerful survival tool. Compared to the second chosen article, the gap of the study is that only one incident is considered and that is global crisis, though it is a crucial event to consider but it offer lack of particular business or firms in this research discussion. The similarity between To Be or Not to Be in Social Media Arena as the Most Cost Efficient Marketing Strategy after the Global Recession and A New Dimension of Health Care: Systematic Review of the Uses, Benefits, and Limitations of Social Media for Health Communication is that both research uses secondary data for their research and that represent a similar gap that lacks authenticity of the recent scenario of using social media. Social media and recruitment Among all the business promotional ideas and concerned, in recent times, organization uses the concept of social media in recruiting efficient employee, selection of employees and termination. In the research article Friend or Foe? The Promise and Pitfalls of Using Social Networking Sites for HR Decisions, Alexander et al. (2016) explains that social network like- MySpace, Facebook, Linkedln, Twitter are the most used tools for taking HR decisions. The prime advantage of using social network in HRM is that suitable candidates can be easily. HR can screen candidates and select them for organization. Van Iddekinge et al. (2016) furthermore portrays that applicants searches for job easily without a broker or consultancy services and HR professionals also gather information about applicants and develop targeted interview questions. Another advantage that HR can get is to follow their employees posts and assess whether or not they are ethical as a human and germinate employees, who provid e negative and embarrassing comments (Van Iddekinge et al. 2016). Moreover, it is also mentioned in the research article that some social network are developed solely for recruitment purposes like LinkedIn that attracts more passive job seeker and y could be contacted for career opportunity by HR of other desired organization. The disadvantage that is highlighted in this research article is that online screening not always provides reliable, valid and job-relevant information (Hohenthal et al. 2014). Moreno-Munoz et al. (2016) furthermore stated that the accuracy and relevance of the people, who posts the recruitment advertisement, cannot be evaluated through social networks. Moreover, this research scholar identifies a limitation of social network and that is businesspeople have to assess e-commerce legislations as well as all the civil rights of all nations. Social network also suffered from other legal issue like- privacy rights of every profile and potential defamation of character (Fulk and Yuan 2013). Thus, the conclusion that is drawn from this research article is that alike to the implication of social networking in health care centre, not much research work is done in context of recruitment strategy using social media networking. The gap in this literature is that there no primary data are collect ed in this research that signifies that the research contain biasness. Moreover, only recruitment strategy in HR decision making is focused and thus in future other decision making like employee retention and engagement. Conclusion Thus, it is concluded that social networking not only provides transparency among the marketers and customers but it also allows easy access of the relevant details, effective communication and interaction with stakeholders. These are prime advantage of using social networking. All these factors moreover offer effective customer loyalty, engagement and brand recognition of the organization. However, the overall limitation in this literature review is that not much research work are in the field of health- care sector and HR decision making for recruitment through social media. In addition to that, maintaining civil rights, business legislations along with the social networking and e-commerce legations become too cumbersome for marketers. Following to this adversity, lack of physical communication among the customers is also absent that result in poor performance of the organization. Thus, after assessing different articles the research topic that can be proposed for future is- Impact of social media on HR decision making for recruitment in a health- care sector. Reference List Alexander, E. C., Mader, F., and Mader, D., 2016. College Students Use Social Networking Sites for Sharing with Friends, But Guess Who Else is Looking?.Atlantic Marketing Journal,5(2), 5. Blanger, C. H., Bali, S., and Longden, B., 2014. How Canadian universities use social media to brand themselves.Tertiary Education and Management,20(1), 14-29. Chen, R. (2013). Member use of social networking sitesan empirical examination.Decision Support Systems,54(3), 1219-1227. Erdogmus, I. E., and Cicek, M., 2012. The impact of social media marketing on brand loyalty.Procedia-Social and Behavioral Sciences,58, 1353-1360. Fulk, J., and Yuan, Y. C., 2013. Location, motivation, and social capitalization via enterprise social networking.Journal of Computer Mediated Communication,19(1), 20-37. Hohenthal, J., Johanson, J., and Johanson, M., 2014. Network knowledge and business-relationship value in the foreign market.International Business Review,23(1), 4-19. Jamali, R., Moshabaki, A., and Kordnaeij, A., 2016. The competitiveness of CSR communication strategy in social media.International Journal of Business Information Systems,21(1), 1-16. Laroche, M., Habibi, M. R., and Richard, M. O., 2013. To be or not to be in social media: How brand loyalty is affected by social media?.International Journal of Information Management,33(1), 76-82. Lin, H., Fan, W., and Chau, P. Y., 2014. Determinants of users continuance of social networking sites: A self-regulation perspective.Information Management,51(5), 595-603. Moorhead, S. A., Hazlett, D. E., Harrison, L., Carroll, J. K., Irwin, A., and Hoving, C., 2013. A new dimension of health care: systematic review of the uses, benefits, and limitations of social media for health communication.Journal of medical Internet research,15(4), e85. Moreno-Munoz, A., Bellido-Outeirino, F. J., Siano, P., and Gomez-Nieto, M. A., 2016. Mobile social media for smart grids customer engagement: Emerging trends and challenges.Renewable and Sustainable Energy Reviews,53, 1611-1616. Schaupp, L. C., and Blanger, F., 2013. The value of social media for small businesses.Journal of Information Systems,28(1), 187-207. Sivertzen, A. M., Nilsen, E. R., and Olafsen, A. H., 2013. Employer branding: employer attractiveness and the use of social media.Journal of Product Brand Management,22(7), 473-483. Van Iddekinge, C. H., Lanivich, S. E., Roth, P. L., and Junco, E., 2016. Social media for selection? Validity and adverse impact potential of a Facebook-based assessment.Journal of Management,42(7), 1811-1835. Zhang, M., Guo, L., Hu, M., and Liu, W., 2017. Influence of customer engagement with company social networks on stickiness: Mediating effect of customer value creation.International Journal of Information Management,37(3), 229-240.